When you need this tool
Preparing images for a website, a social post, an email or a slide. You usually know one target dimension (“the column is 1200 px wide”) and need the other one to keep the image from stretching.
How it works
The scale factor is the new width divided by the original width (or the same for height, or the percentage ÷ 100). Both sides are multiplied by it, then rounded to whole pixels, half up.
Sizes for common uses
- Blog or article image: 1200–1600 px wide
- Full-width hero on desktop: 1920–2560 px wide
- Email images: 600 px wide (1200 px for high-density screens)
- Open Graph share image: 1200 × 630 px
File size scales with area
Halving the width and height leaves a quarter of the pixels, so the file is roughly a quarter of the size too. The calculator shows megapixels before and after so you can see the saving.
Common mistakes
Resizing only one side. Changing width without height squashes or stretches the image.
Upscaling to fit. A 800 px image stretched to 1600 px looks blurry. Start from a larger original if you have one.
To find the shape first, use the aspect ratio calculator.